At the beginning of this month, we started to work with artisan partners in Peru, a country with the Andes Mountains running through its territory and the Amazon rainforest covering 60% of the land.
Peru is home to the oldest known civilization in the Americas - the Norte Chico civilization. In the 15th century, the Incas formed the largest empire in pre-Columbian America with their capital in Cusco.
Amerindian traditions are the root of the now eclectic Peruvian culture. In the early 20th century, as the Indigenismo movement connected indigenous Indian populations and their traditions to modern economics and technology, a more inclusive social and economic development model took shape in the country.
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Kerala, the tropical paradise of India, is loved and praised by many as "God's Own Country". From cascades of greenery on the Western Ghats, this slender costal state reaches to the Arabian Sea, boasting diverse natural beauty and vibrant traditions.
Wayuu women have become today's world-renowned master weavers. Their mochila, a type of shoulder bag decorated with vibrant one-of-a-kind patterns, hangs comfortably thanks to its sturdy belt straps and displays character with its chunky pom-poms, is catching the eyes of fashionistas across the world. A mochila bag can take up to one month to complete by its maker, using the weaving and crocheting techniques that have been passed down from mothers to daughters for hundreds of years.